Maybelline

Digital campaign | Double 11


Maybelline

Digital campaign | Double 11


Creation of a Maybelline NY digital campaign for the Double 11 (Chinese BlackFriday).NYC has its own lines which define its mood. With Maybelline, you can get this mood.The makeup is shown in a graphic way inspired by road lines of New York City as a top view of NYC blocks.

• Creative Direction• Art Direction• Production• Post-production